They include the execution of all the phases of the market study, from the diagnosis and definition of the objectives in the study, to the conclusions and strategic recommendations.
They also consider the design of all the tasks involved in the execution of the research, such as: design of filter sheets and guidelines (either qualitative or quantitative), coordination of the field, application of the techniques (application of surveys, moderation of groups, application of interviews, etc.), data processing, data analysis, development of results reports, presentation of results and participation in meetings or workshop of debrief of results and detection of opportunities for the brand.
In these cases, it includes only one or some of the phases of the study, such as only fieldwork, or data analysis. For example: Kronos can make the design of a questionnaire, the programming of it, the application of the surveys and the processing of the data, but NOT perform the analysis and reporting of results.
Each requirement can be analyzed in a particular way, and we adapt to it. It always includes supervision of all fieldwork done.
In these cases, it includes only one of the phases of the study, such as only the fieldwork, or only the data analysis. For example:
ONLY LAND INFORMATION ANALYSIS ONLY PROCESSING ONLY